While corporate favorite BlackBerry continues to reach out to the general consumer market, with its MySpace app receiving 400,000 downloads since its launch less than two weeks ago, general consumer fave Nokia continues to reach out to the corporate enterprise, with its latest facility: support for IBM Lotus Notes.
First the BlackBerry: The Washington Post was stunned to find that more than 15 million MySpace messages had been sent over the BlackBerry mobile app, and more than 2 million moods and statuses had been updated.
Next Nokia: As of December, most Nokia S60 series handsets, including the S60 3rd Edition and the N96 Bruce Lee Special Edition, will be able to access their corporate email accounts through a new mobile app called Lotus Notes Traveler, catering to a market base IBM reports at 140 million plus licensed users.
Who will have more success cross-marketing their products in "the other guy's court"? Only time will tell.
Research in Motion (RIM) has now released a new software package for the BlackBerry for use in small and medium sized businesses. BlackBerry Professional Software, as it’s called, is primed to be a big hit, available for instant download by IT Managers with Administrator capabilities for email servers of companies using either Microsoft Exchange or IBM Lotus Domino.
BlackBerry Professional Software comes bundled with a huge number of features and functionalities, far too numerous to list here, but with some of the most exciting utilities and capabilities including:
selecting which company smartphones have browser access and restricting which sites can and cannot be viewed
limiting long-distance calling to only approved numbers
defining automated backup schedules
BlackBerry Professional Software has been put together so as to be simple to install and manage, with all sorts of step-by-step wizards at your disposal, as well as advanced security features (like end-to-end AES or triple DES encryption) and IT policies and commands (for imposing lockdown, wiping data, and defining and enforcing security protocols such as for using Bluetooth and voice calling).
